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Mr_Dupri

Google now believed to be world’s biggest media owner with revenue of $37.9bn

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Google is now the world’s largest media owner, according to ZenithOptimedia’s Top Thirty Global Media Owners report.

It estimates that in 2012 Google accounted for 65 per cent of all internet searches across the world and 82 per cent of all paid search advertising. With its investment in Youtube, ownership of Google+ and moves into mobile advertising – ZenithOptimedia estimates that Google has 15 per cent of display advertising worldwide

Top 30 media owners for 2012 (ranked by media revenue in $bn):

1 Google 37.9
2 The DirecTV Group 27.2
3 News Corporation 26.4
4 Walt Disney Company 19.7
5 Comcast 16.2
6 Time Warner 15.6
7 Bertelsmann 11.3
8 Cox Enterprises 11.1
9 CBS Corporation 10.8
10 BSkyB 10.2
11 Viacom 9.1
12 Vivendi 6.8
13 Advance Publications 6.6
14 Clear Channel Communications 6.2
15 Yahoo! 5.0
16 Gannett 5.0
17 Globo 4.7
18 Grupo Televisa 4.5
19 Fuji Media Holdings 4.5
20 Yomiuri Shimbun Holdings 4.1
21 Axel Springer 3.9
22 Mediaset 3.8
23 Hearst Corporation 3.8
24 JCDecaux 3.4
25 Asahi Shimbun Company 3.2
26 Microsoft 3.2
27 Facebook 3.2
28 ProSiebenSat.1 3.0
29 ITV plc 2.9
30 Sanoma 2.5

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