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Reebok Classics Presents: Prequel to a Classic with Swizz Beatz (@THEREALSWIZZZ )

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It was a night that’ll go down in the history books. Swizz Beatz and Reebok Classics threw a slamming party at NYC’s Espace for Reethym of Lite, the global campaign fusing music, dance, art and style, head up by Swizz. It was his first-ever event collaboration since taking the reins as Classics Global Curator.

The night brought out hip-hop heavyweights P Diddy, Pharrell, Clive Davis, Busta Rhymes and Alicia Keys, and apexed with an explosive performance by Swizz featuring Lloyd Banks. The packed venue was decked out in Reebok’s innovative line of products: the Kamikaze in a dozen colorways, the Reebok Lite collection, and the Pump were all on display.

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