Jump to content
Sign in to follow this  
Mr_Dupri

Richard Branson’s Virgin Hotel Coming to Chicago

Rate this topic

Recommended Posts

I SWEAR THIS GUY IS ONE OF MY BIGGEST IDOLS,HE JUST DONT STOP!!!!!! HE IS OUT TO HAVE EVERYTHING

Virgin_Hotel_chicago-700x1652.jpg

Sir Richard Branson has revealed new details on his latest travel-related venture: Virgin Hotels.

According to information outlined in a new infographic (below) released from Virgin, the inaugural Virgin Hotel is slated to open in Chicago’s central business district, The Loop, and feature 210 rooms, 38 suites, and 2 ‘Rock Star’ rooms.

And in line with the brand’s overall branding strategy, Virgin Hotels will target a creative, high-income audience by pitching a “sophisticated hotel experience.”

Other specs for the hotel include a rooftop lounge, the Boheme, two restaurants, a coffee and wine bar; gym, yoga and relaxation center; business area, theater and dance floor.

The hotel takes over the 27-storey landmark Old Dearborn Bank Building and is expected to open in September.

Target markets for the development of Virgin Hotels include major global cities around the world including New York, Los Angeles, London, Paris, Madrid and Sao Paulo.

Expect the hotel brand to represent Branson’s signature flashy, brash style: audacious and innovative.

Share this post


Link to post

Leave feedback

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Loading...
Sign in to follow this  

×
×
  • Create New...