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Pharrell to Perform at Alicia Keys’ 10th Annual Black Ball

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Pharrell is lending his voice to a good cause. The super-producer has joined the lineup of performers for Alicia Keys’ 10th Annual Black Ball.

The Keep a Child Alive charity gala will take place on November 7 at the Hammerstein Ballroom in New York City. In addition to Pharrell, there will be performances from Alicia Keys, Carole King, jazz/R&B artist Roy Ayers, British soul singer Laura Mvula, and opera singer Kathleen Battle.

“As we near our 10th anniversary event, we’re thrilled to welcome Pharrell to the Black Ball stage,” said Keep a Child Alive CEO Peter Twyman. “His incredible talent combined with our already stellar roster will make for a wonderful night of music and giving back.”

Swizz Beatz will also hit the stage to DJ the evening’s Afterglow finale.

Keep a Child Alive’s Black Ball has raised over $18.5 million for children and families affected by HIV in Africa and India. Past performers have included Jay Z, Adele, David Bowie, Sade, Bono, Jennifer Hudson, Usher, and more.

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